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Thursday, February 25, 2010

Reading 2 - Helfand

Method Designing: The Paradox of Modern Design Education
Jessica Helfand

- Over a century ago, Konstantin Stanislavsky revolutionized the modern theatre by introducing a new system of training, in which the actor would draw on his or her own emotions to achieve a true understanding of a character.

- The good news is that in an effort to produce designers who can think for themselves, we ask our students to identify a method which becomes evident through the work that they produce.

- Such an emphasis on authorship is, by and large, a way to train young designers as thinkers — and not merely as service providers. At the same time, we encourage them to seek references beyond the obvious: the richness of their sources testifies to an ability to engage a larger universe, and their work benefits from locating itself along a trajectory they’ve chosen and defined for themselves.


- The bad news is that as a consequence of seeking validation elsewhere, there is an unusual bias toward false identity: so the design student, after looking at so much art, believes that s/he is making art.


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